Lead Retainer Pricing
No monthly subscriptions. You pay a retainer to capture leads, and the balance is due before the list is delivered.
Hello,
I'm reaching out with a simple way for local businesses to generate more attention, foot traffic, and customer engagement through live experiential marketing.
Live Pop-Up DJ Activation
We create a high-energy, mobile DJ experience that can be positioned outside or near your business—with your permission—to attract attention from people already walking and shopping in the area.
The activation can include:
- Live DJ music and entertainment
- On-site business promotions and announcements
- QR-code lead capture and promotional landing pages
- Giveaways, contests, and customer incentives
- Social-media-friendly experiences
- Promotion of your business, products, sales, or events
- Cross-promotion with neighboring businesses
How It Works
We provide the mobile DJ equipment, music, signage, promotional materials, and lead-capture system. Your business provides an approved location or storefront area and identifies the promotion you would like us to highlight.
For example, a barbershop could host a "Live DJ Weekend Cut Session", while a retail store could promote a product launch, anniversary sale, grand opening, or seasonal promotion.
The goal is simple: Create attention → attract people → engage them → capture leads → drive them into participating businesses.
Business Lead Generation
The activation can also function as a local B2B networking opportunity. Nearby business owners can enter a promotional drawing for a free DJ/marketing package, scan a QR code to learn more, or participate in cross-promotional opportunities. Participating businesses may also receive promotional mentions during the activation, allowing multiple businesses in the surrounding area to benefit.
Flexible Activation Options
We can customize the experience for:
Barbershops & Salons
Weekend promotions, grand openings, customer appreciation events and special haircut campaigns.
Retail Stores & Boutiques
Product launches, sales, anniversaries, sidewalk promotions and seasonal campaigns.
Restaurants & Food Businesses
Grand openings, special menus, customer appreciation events and neighborhood promotions.
Gyms & Fitness Businesses
Membership drives, fitness challenges and community events.
Auto Businesses
Detailing promotions, tire/service specials, vehicle showcases and customer appreciation events.
Corporate & Private Events
Employee parties, customer appreciation events, brand activations and promotional events.
Low-Cost, High-Visibility Marketing
Instead of relying exclusively on online advertising, this model puts the promotion directly in front of people in the community. The setup is designed to be mobile and self-contained, using portable power, professional audio equipment, signage and digital lead capture. All activations are conducted with the property owner's permission and subject to applicable local rules and permit requirements.
Let's Create a Local Activation
If you have a storefront, event, promotion, product launch, or customer-engagement campaign you'd like to promote, we can design a customized Live DJ Pop-Up Activation around your business. I'd be happy to discuss a pilot activation and develop a simple promotion that benefits both your business and the surrounding community.
Best,
Lex Luther
TC #DJ Lexgo
Live Experiential Marketing / DJ Activation
Live DJ Pop-Up Activation Pricing
A low-risk entry product with clear upgrades — so a small barbershop can say yes while a larger retailer or corporate client can spend several thousand dollars.
Street Starter
1.5–2 hours
$299
Small businesses testing the concept
- DJ + compact sound system
- 1.5–2-hour activation
- Business announcements
- QR-code promotion
- Basic promotional signage
- Social-media content capture
- Basic lead collection
Business Boost
3 hours
$599
Barbershops, salons, restaurants, boutiques
- Everything in Street Starter, plus:
- Up to 3 hours
- Custom promotional campaign
- Giveaway/contest integration
- Business shout-outs
- Lead-generation landing page
- Basic post-event lead report
Traffic Builder
4 hours
$999
Retail stores, gyms, auto businesses
- Everything above, plus:
- 4-hour activation
- Larger sound setup
- Dedicated branded signage
- Multiple promotions/announcements
- B2B lead capture
- Consumer lead capture
- Photo/video content
- Post-event performance report
Neighborhood Takeover
5–6 hours
$1,500
Multiple businesses / shopping strips
- 5–6 hours
- Multiple participating businesses
- DJ + MC-style promotion
- Multiple QR campaigns
- Cross-promotion between businesses
- Giveaway/raffle
- Business-owner networking
- Larger content package
- Consolidated lead/reporting dashboard
Brand Activation
6–8 hours
$2,500–$5,000+
Major retailers, corporate events, launches
- Custom quote for:
- Corporate events
- Shopping centers
- Product launches
- Grand openings
- Large retail campaigns
- Multiple DJs/performers
- Professional video production
- Influencer/social promotion
- Branded experiences
- Extended lead-generation campaigns
The Killer Offer
Try a Live DJ Marketing Activation for $299. If you like the results, upgrade to a monthly campaign.
This shifts the model from selling DJ hours to selling a recurring local customer-acquisition service.
Recurring Monthly Packages
4 activations/month
$1,000–$1,500
8 activations/month
$2,000–$3,000
12 activations/month
$3,000–$5,000+
For example, 10 businesses paying an average of $1,500/month = $15,000/month recurring revenue before larger corporate activations.
1. Pay Retainer
You deposit a retainer upfront. This secures your campaign slot and covers the first batch of leads as they are captured in real time.
2. Leads Captured
Consumers scan, consent, and select your business. Each qualified lead is debited from your retainer at the agreed cost-per-lead rate.
3. Balance Due
When your campaign ends, any leads captured beyond the retainer are totaled. The balance is due before the full list is delivered.
The Formula
Retainer (upfront)
Cost per lead × Estimated lead count
Paid before the campaign goes live
Balance (on delivery)
Cost per lead × (Actual leads − Retainer leads)
Paid before the full list is released
If fewer leads are captured than the retainer covers, the unused portion is credited to your next campaign.
Cost Per Lead by Category
Every lead is a consumer who scanned, consented, and specifically selected your business. Pricing reflects the intent and value of that category.
👇 Select your business industry below to calculate your retainer amount due.
Refund Policy: Retainers are refundable only before leads are delivered. If you cancel after leads have been captured but before delivery, a 50% cancellation fee applies. Unused retainer balances are credited to your next campaign.
What's Included in Every Lead
📋 Lead data captured
- Name, phone, email
- Campaign & venue source
- Reward selected & consent status
- City, ZIP code, birthday
- Individual per-business consent record
📦 How it's delivered
- Real-time client portal inbox
- Accept, reject, or DNC each lead
- Full audit trail with consent evidence
- CSV export on delivery
- Webhook or email delivery available
How Leads Flow During a Live Campaign
📱
1. Guest scans QR
Person in line scans the campaign QR code on their phone
📝
2. Fills quick form
Name, phone, email, reward choice — takes under 30 seconds
⚡
3. Lead saved instantly
Data hits your client portal in real time, no refresh needed
🎁
4. Reward delivered
Guest sees their offer, promo code, or deliverables on screen
Government & Nonprofit Discount — 40% Off
Verified orgs pay just $29/mo (Starter) · $89/mo (Pro) · $239/mo (Agency)
Who qualifies?
- City / County Agency — DMV field offices, county clerks, public health, social services, etc.
- State / Federal Program — State workforce agencies, SSA offices, VA facilities, rehabilitation centers.
- 501(c)(3) Nonprofit — Community orgs, legal aid, food banks, disability advocacy groups.
- Community / Faith Org — Churches, community centers, mutual aid networks serving the public.
- School / University — Public schools, community colleges, adult-ed programs.
How the discount works
Local Deal Sponsorships
Get your business featured in our DMV and Disability resource kits. Consumers see your offer right after they scan, creating high-intent local traffic.
⭐ Featured
$249/mo
- Both kits (DMV + Disability)
- Highlighted featured badge
- Phone & website link
🏆 Exclusive
$499/mo
- Exclusive in your category
- No competitors shown
- Premium placement
🌎 Regional
$999/mo
- All kits region-wide
- Multi-city coverage
- Dedicated account manager
Sponsorships appear in the DMV Survival Kit and Disability Comeback Kit, shown to consumers in real time after they scan.
Your Registered Clients
Smile Dental of San Jose
dental
Smith & Jones Law Firm
accident law
ABC Insurance Agency
auto insurance
Ready to Start Capturing Leads?
Select your industry above to calculate your retainer, or go straight to the client portal.
Go to Client Portal